Orders
The Orders page serves as a centralized log for all store transactions within a specified timeframe. Its primary purpose is to provide transparency into order financial data and to attribute specific sales to the Dynamatic platform's influence.
Search Bar: Located at the top left, allowing users to filter the list specifically by Order ID or Customer Email.
Date Range Picker: Located at the top right (currently set to "Today + 28 Days"). This filters the data displayed in the table to a specific historical window.
Top Utility Bar: Includes a link to "Visit Store," notification alerts, and user account settings.
Orders Table Columns
The main table displays a high-level summary of each transaction. The columns are defined as follows:
Column | Description |
Order Name | The public-facing order number (e.g., #189772). This includes a dropdown arrow to expand item details. |
Order Details | Contains the internal Order ID, the customer’s email address, and the precise date and time the order was placed. |
Tax | The total tax amount applied to the order. |
Shipping | The shipping fee charged to the customer. |
Subtotal | The cost of goods before taxes and shipping. |
Total | The final amount paid by the customer (Subtotal + Tax + Shipping). |
Items | The total count of individual products within that order. |
Dynamatic | (Highlighted) This column indicates if the order was influenced by a Dynamatic campaign. A value of "Dynamatic" signifies attribution, while "--" indicates a standard order. |
Action | A vertical ellipsis (⋮) menu for performing specific actions on an individual order record. |
Expanded Order View (Line Item Details)
Clicking the arrow next to an Order Name expands a detailed view of the specific products purchased. This view includes:
Product Thumbnail & Title: Visual identification and the name of the product (e.g., AeroPress Coffee Maker).
Discount Method: Shows if a "Shopify function" or specific discount code was applied to the individual item.
Financial Breakdown per Item:
Discount Amount: Total savings applied to the item.
Tax Amount: Item-specific tax.
Amount x Quantity: The unit price multiplied by the number of units.
Subtotal: The specific line-item total.
Understanding Attribution
Attributed Orders: Labeled as "Dynamatic". These are sales where the customer interacted with a Dynamatic widget, redirect, or campaign before purchasing.
Unattributed Orders: Labeled as "--". These are organic sales or sales attributed to other marketing channels outside of the Dynamatic App.
Note on Data Accuracy
The financial figures (Subtotal, Tax, Total) are pulled directly from your e-commerce platform's API to ensure the analytics match your store's actual revenue records.
Would you like me to create a guide on how to export this data into a CSV or Excel report?